Toy Retailers Keeping Up With a Swiftly Changing Marketplace
The toy industry experienced a fairly serious shakeup last fall when Toys R Us began liquidating their assets in plans of closing its doors. While its clear that this industry giant no longer has what it takes to remain competitive within the industry, the silver lining is that the demise of Toys R Us has led to a good deal of opportunity for other retailers, who are now scrambling to fill the void they've left. Those most likely to benefit heavily from Toys R Us closing its doors for good are other large-scale chain retailers like Target, Walmart, and Amazon. The Battle for Dominance These three retailers are currently in a battle for dominance regarding who will be best positioned to fill the void left behind by Toys R Us and supply customers with the toys and games they need. One consumer survey conducted in 2017 pointed at these retailers as part of the reason that Toys R Us eventually chose to close its doors, with more consumers than ever heading to Walmart and Target t